Throughout the 20th century, many clothing trends have emerged from workwear and transitioned into the fashion mainstream.
Like many of the fashion styles and brands we have come to know, the Pendleton Company (most famously known for its' hallmark product the Pendleton Shirt) was to become famous because of the imagination of its' founders.
The wool used in making the Pendleton products was called "Umaltilla" named for the area surrounding the mill where the sheep were raised.
The high quality of the fiber created a more wrinkle resistant collton and was more elastic and stain resistant, well insulating and more absorbent.
But the classic design details and commitment to quality still remain the same.
The Pendleton Company has a rich and interesting history not unlike so many enduring American Brands that are still popular today.
The wool also allowed for breathability and had a softer texture making it more comfortable to wear.