A teenage friend told me he'd had sex with a married woman. And then one of my friends really did meet an older woman. She was in her 30s and the colour of Cliff Richard. And more young men, all over the western world, high-fiving each other in bars.
The show features a rich, middle-aged guy - he's the panther - and 20 hot young girls. Guys tell each other stories, some of which are true. That was the detail that stuck in my mind - on the floor, indeed. The more we talk about cougars, after all, the more pressure there will be for older women to look younger - which means more money pouring into the coffers of the nip-and-tuck merchants, more lip gloss and eyeliner, more sexy TV shows, more beauty, more anxiety, more profit.
Then he dumps them, one by one, until he's left with the winner - his new girlfriend. The fantasy is that, at a certain age, women might, like men, simply feel horny and be able to express that horniness without caution or anxiety. Marketers and advertisers, of course, want them to exist - people who earn like men and, locked into a youth-and-beauty arms race, spend like women.
As a teenage boy, of course, I was always fantasising about older women - the matron's assistant, the friend's sexy aunt, the thirty-something waitress who might, just might, at the furthest stretch of my imagination, fancy me. They look at older women and imagine that they are not just different from the girls they know, but way, way different, in some essentially sexual way. I wonder if cougars actually exist or if, like the big, wild cats people sometimes think they see in Surrey, they are largely imaginary.
I hate when I am working with a teenage girl and she tells me she is dating an older man, usually because I know that this relationship, while to her may be idyllic and dreamy, is more often a disaster waiting to happen on so many levels.
Recently a client of mine who is 17, started dating a 23 year old man, and while the age difference isn’t drastic, one has to think, what would a 23 year old man who could date anyone 18 and up, want with a 17 year old high school student? Of course they had a lot of that, often unprotected, but luckily she never got pregnant although she hasn’t gotten tested for any sexually transmitted diseases.
The show features a middle-aged lady - she's the cougar - and 20 hot young guys. The cougar sets them tasks and dumps them, one by one. Cougars, you will have noticed, are suddenly in fashion. They are the colour of caramel and have sharp white teeth.